Just as kids love dinosaurs and rockets, SOIC and Friends ignites curiosity about the circuits that power our world.

There’s a whole other universe buzzing beneath the glass and plastic of everyday machines. SOIC and Friends draws children ages 2–8 into that world with bright art, playful storytelling, and just enough real-world engineering to inspire genuine interest.

Each adventure is crafted with engineers, educators, and parents in mind—helping young readers discover why chips, resistors, sensors, and power supplies matter.

Let’s develop the next generation of technologists the world needs!

 

Tech industries across the board are already suffering from the lack of talent ready for the technology we will depend on in the future. At Pragma Media, we are doing our part to provide more approachable but detailed and accurate technical educational materials. And we need your help to make it happen. When you participate in our programs, you’ll be impacting the early education on-ramp into the tech industry, by helping us get more books to schools, libraries and directly into the hands of families. Together, we can educate the technologists of tomorrow, today and be ready for a brighter future!

BECOME A PARTNER

With support from SOIC’s real world friends!

A big world of adventure is waiting!

The Wonderful Wizard of Electronics

Dorothy's adventure takes her into the world of circuitry, where a lonely transistor, a not-so-bright LED, and a cold resistor discover that by working together and building a circuit, they can find what they were always meant to be.

SOIC & SOT – The Microchips

Two microchips named SOIC & SOT go on a journey through an electronics assembly line. From shipping boxes, through the soldering process, assembly and test, the chips learn about the world outside, and what they were born to do!

TSSOP Gets Zapped – With Static Electricity

Static electricity can be annoying to humans, but it’s deadly as lightning to microchips! TSSOP’s job is to read picture files from USB drives in a photo kiosk, and she sees lots of danger out there…but can she recover from this jolt?

MSOP and DPAK - One Hot Day

MSOP is a power supply monitor chip in a laptop who manages “DEEPAK,” a powerful regulator chip. It’s a hot day “doing homework,” but will the mean old CPU give the microchips a break to cool off?